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About Yo-Zuri
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About Our Products
Lures, Leaders, Lines
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About Yo-Zuri America
Yo-Zuri has been making quality fishing lures, fishing lines, and leaders for over 50 years in Japan and shipping throughout the world. Due to the quality, our fishing tackle has stood the test of time and continues to be more sought out than many other fishing lures or inferior imitations. Yo-Zuri has developed technologically advanced products that constantly lead the industry . .
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What clients say
Yo-Zuri has always made the finest fishing lures known to fisherman worldwide. They are manufactured with the best materials known to man and always hold up to the biggest of fish and toughest of fishing conditions.
Captain Jimmy Nelson
View more testimonials
Header and Footer Gyotaku Artwork
About the Artist and What is Gyotaku?
I.G.F.A. All Tackle World Record Yellowfin Tuna
Caught on Yo-Zuri Fluorocarbon Leader
Click here for full story
2012 ICAST Video
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Here is an overview from the 2012 ICAST Show in Orlando, Florida. This video represents a look at the latest & greatest from Yo-Zuri fresh & saltwater products
for the coming year.
Yo-Zuri Products
All of Yo-Zuri products are made with the highest quality components the industry has to offer. We use the finest hooks, strongest wire and split rings, state of the art materials for our lure bodies and the purest Fluorocarbon material in our own factories. Our lures are designed to the strictest specifications utilizing digital CAD machine technology.
Known as the Rolls Royce of fishing lures; "Made For Fisherman, By Fisherman”!
Yo-Zuri America Patents
Yo-Zuri has been issued more International Patents in 2012 than most other lure companies have in their total life, this is due to their innovative designs and advanced product development. The 2012 Yo-Zuri lineup is the most comprehensive ever to come to market with a plethora of Patents that help you catch more fish. Beware of being duped by cheap imitators, do not be fooled by "knock offs", look for the original; Yo-Zuri's name is on every lure, so be sure.
Click here for more information.
Yo-Zuri Lures
- Yo-Zuri fishing lures are designed until perfected, to stand the test of time.
- They are made with the finest materials the world has to offer.
- Multiple International Patents have been approved and issued on our innovative designs.
Yo-Zuri Leader Material
- Yo-Zuri Leader Material is manufactured with our proprietary formula designed for specific fishing conditions.
- The Original H. D. Pink Fluorocarbon is the choice of professional Captains and weekend warriors alike and is known as the best made.
- The next generation of Fluorocarbon Material; Powercarbon.
Yo-Zuri Lines
- The Hybrid Fishing Line by Yo-Zuri has been "THE" go to line for anglers worldwide for generations.
- Yo-Zuri was the first to combine Nylon with Fluorocarbon material in an everyday fishing line.
- We offer a variety of put-ups and colors to fit all your fishing needs.
Yo-Zuri
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- Sashimi Popper
NEW LARGER SIZE SASHIMI POPPER - View Details
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- Sashimi Pencil FW
NEW COLORS - View Details
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- Sashimi Jointed FW
NEW COLORS - View Details
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- Sashimi Mid Crank
NEW COLORS - View Details
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- Sashimi Rattl'N Vibe FW
NEW COLORS - View Details
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- Crystal 3D Minnow Floating/Sinking
NEW COLORS - View Details
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- Crystal 3D Shrimp Slow Sinking
NEW COLORS - View Details
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- Crystal Minnow Deep Diver
NEW COLORS - View Details
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- Sashimi 3D Popper
NEW COLORS - View Details
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- Sashimi Bull Metallic 8"
NEW SIZE - View Details
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- Sashimi Bonita
NEW LURE - View Details
New Arrivals
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- Sashimi Pencil
NEW LARGER SIZE SASHIMI PENCIL - View Details
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- Sashimi Minnow FW
NEW COLORS - View Details
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- Sashimi Shad FW Suspending
NEW COLORS - View Details
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- Sashimi Deep Crank
NEW COLORS - View Details
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- Crystal 3D Minnow Jointed Floating
NEW LURE - View Details
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- Crystal 3D Minnow Magnum
NEW COLORS - View Details
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- Crystal Minnow Floating
NEW COLOR - View Details
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- 3DS Minnow
NEW COLORS - View Details
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- Sashimi 3D Magnum Sinking
NEW COLOR - View Details
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- Sashimi Bull Metallic 5 7/8"
NEW COLORS - View Details
Click here to view New Arrivals for 2012
For 2013
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- Sashimi Popper FW
NEW COLORS - View Details
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- Sashimi Jerkbait FW Suspending
NEW COLORS - View Details
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- Sashimi Shallow Crank
NEW COLORS - View Details
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- Sashimi Flat Crank
NEW COLORS - View Details
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- Crystal 3D Minnow Deep Diver Jointed
NEW LURE - View Details
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- Crystal 3D Minnow Deep Diver
NEW COLORS - View Details
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- Crystal Minnow Sinking
NEW COLOR - View Details
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- Rattl"N Vibe
NEW COLORS - View Details
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- Sashimi 3D Magnum Deep Diver
NEW COLOR - View Details
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- Sashimi Slider Metallic
NEW COLORS - View Details
Photo Gallery
- Moments in time
- Great catches
- Multi Species
- View Photo Gallery
Video Gallery
- How to fish Yo-Zuri fishing lures
- Yo-Zuri fishing lures in action
- Caught on film
- View Video Gallery
Yo-Zuri Photo and Video Contest
Yo-Zuri is proud to introduce our photo and video contest. Based on your requests, we have started a monthly contest showing our products in use, in your capable fishing hands. Each month you can submit, as many as you would like a photo and/or video, of your terrific catch. Show off your fishing prowess to other anglers worldwide. Click below to read the rules and entry information. Contest Rules and Entry Information
Latest Fishing News
- Sport Fishing Magazine: Fishing News
Sports Fishing News and More - Bassmaster: Fishing News
Everything new on Bassmaster, including articles, photos and video - Florida Sport Fishing Magazine: Fishing News
Sports Fishing News and More - Sports Afield Magazine: Fishing News
We provide hunting stories and news as well as resources for quality hunting gear, clothing, books, etc - Outdoor Life Magazine: Fishing News
The Source for Hunting and Fishing Adventure - Outdoor News - Minnesota: Fishing News
Up-to-the-minute hunting/ fishing reports, fun videos, news, expert tips & more - Outdoor News - Wisconsin: Fishing News
Up-to-the-minute hunting/ fishing reports, fun videos, news, expert tips & more - Outdoor News - Michigan: Fishing News
Up-to-the-minute hunting/ fishing reports, fun videos, news, expert tips & more - Outdoor News - Pennsylvania: Fishing News
Up-to-the-minute hunting/ fishing reports, fun videos, news, expert tips & more - Outdoor News - New York: Fishing News
Up-to-the-minute hunting/ fishing reports, fun videos, news, expert tips & more - Outdoor News - Ohio: Fishing News
Up-to-the-minute hunting/ fishing reports, fun videos, news, expert tips & more - Outdoor News - Illinois: Fishing News
Up-to-the-minute hunting/ fishing reports, fun videos, news, expert tips & more - Saltwater Sportsmen: Fishing News
- Guy Harvey Magazine: Fishing News
Featured Articles and More - ScienceDaily: Fish News
All about fish. Current research in marine biology including fish habitats, aquaculture, speciation, deep sea fish and more.
Regional Fishing Reports
- Central America & South America Fishing
Saltwater fishing reports and deep sea fishing information from Costa Rica, Panama, Guatemala, El Salvador, Nicaragua, Belize, Honduras, Argentina, Bolivia, Brazil, Chile, Colombia, Ecuador, Guyana, Paraguay, Peru, Suriname, Uruguay, Venezuela - New England Fishing: CT, ME, MA, NH, NY, RI
Saltwater fishing in CT, ME, MA, NH, NY, RI - Delaware, Maryland, New Jersey & Virginia Fishing
Inshore saltwater fishing and offshore fishing reports from DE, MD, NJ and VA - including Chesapeake Bay & Delaware Bay Fishing - North Carolina, South Carolina & Georgia Fishing
Inshore saltwater fishing, flats fishing and offshore fishing reports from NC, SC, and GA - Florida, Bahamas, Bermuda & Caribbean Fishing
Shallow saltwater fishing and deep sea fishing reports and information from Florida, Bahamas, Bermuda & Caribbean - Gulf Coast Fishing: AL, LA, MS, TX
Saltwater Fishing in Alabama, Louisiana, Mississippi and Texas. Inshore and deep sea fishing reports & discussion - California, Mexico, Alaska, Hawaii, Oregon, Washington Saltwater Fishing
Inshore and deep sea fishing in California, Mexico, Alaska, Hawaii, Oregon & Washington. Saltwater Fishing Reports, Offshore Fishing Information & Discussion - Long Range Fishing Reports
California and Mexico Long Range Deep Sea Fishing Reports
By Yo-Zuri America, Inc.
- Articles posted on the Lady Bass Anglers web site:
Day One - October 11, "Bowden and Sustaita Lead Lady Bass Classic after Day 1"
Day Two - October 12, "Bowden Weighs in 18.58 Now Leads 2012 Lady Bass Classic by over Nine Pounds"
Final Day - October 13, "Bowden Wins Going Away; Key-Johnston Goes From Last to First"
- Sarasota Fishing Tournament Video
